About Orly Zeewy, Brand Architect
Orly launched her consulting practice in 2002 to address the growing lack of brand clarity in the emerging digital age. She builds the DNA of startup brands and establishes messaging that quickly connects founders with their ideal customers so they can scale in months, not years.
Prior to starting her practice, Orly ran the award-winning Zeewy Design and Marketing Communications firm and directed comprehensive marketing programs for national clients such as CIGNA, Kraft Foods and Prince Tennis.
Orly grew up in Lausanne, Switzerland and is bilingual in French and English.
Orly holds an MBA in Strategic Design from Kanbar College at Jefferson University and a Bachelor of Science from the Cincinnati College of Design, Architecture, Art and Planning (DAAP), one of the most prestigious design programs in the U.S.
Her book, Ready, Launch, Brand: The Lean Marketing Guide for Startups was published by Routledge in May, 2021. It was the #1 new business book release on Amazon in April 2021.
Ready, Launch, Brand: The Lean Marketing Guide for Startups
“Think of a startup with all its moving parts as flying a plane, while you’re building it, booking passengers, marketing the airline, interviewing co-pilots, and serving coffee. In this book, Orly Zeewy navigates the turbulence, and provides a flight plan so you know when you’ve landed in the right airport.”
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