We live in a world where we are overwhelmed by thousands of messages every day vying for our constant attention. It is estimated that the average person receives
It’s almost as if every person is standing in the middle of Times Square trying to figure out what to focus on. Yet, as a business leader, it’s critical that your message is delivered to your key audiences. How?
Startup founders are typically focused on closing sales as quickly as possible so they can keep the lights on. As a result, they often throw a wide net in an ocean of potential customers, hoping to catch a whale. Problem is, they also catch fish, squid, octopus, jellyfish, and everything else that gets caught in their net. A brand tune-up identifies the customer who is the perfect fit for your products and services so you can focus all of your marketing efforts on landing your whale.
Orly Zeewy is a seasoned brand consultant who helps startups uncover their brand’s DNA and close the marketing gaps that slow down sales and make it harder to scale.
“Orly delivered a thoroughly thought provoking Keynote at our national organization’s fall meeting to more than 100 of our members. The insights she shared gave many of us a new way to think about our online messaging. Anyone looking for a gifted and engaging speaker should be talking to Orly.” – S.D. Pete Pedersen, Global Sales Accountant Manager, PolyScience
Orly has been invited to speak at regional and national business conferences and has taught and lectured at leading academic institutions.
