Thought Leadership


Best of Belfast: Quarantine Phone Calls Series Listen Here
Interview with Michelle McNabb, Founder, Emenee Marketing 'n' Events Listen Here
The Inquirer: Get a Brand! Read Here
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Featured Writing

Storytelling and the Art of Customer Engagement Read More
Is Your Story Button On? Read More
The ROI of Marketing Read More
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Recommended Reading

Malcolm Gladwell
Blue Ocean Shift
W. Chan Kim and Renée Mauborgne
Collective Genius
Linda Hill
Imagine It Forward
Beth Comstock
David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
Malcolm Gladwell
Give and Take: Why Helping Others Drives Our Success
Adam M. Grant. Ph.D.
Angela Duckworth
Leaders Eat Last: Why Some Teams Pull Together and Others Don’t
Simon Sinek
Made to Stick
Chip Heath and Dan Heath
A New Brand World
Scott Bedbury
Adam Grant
Amy Cuddy
Jason Fried
The New Urban Crisis
Richard Florida
To Sell is Human
Daniel Pink
Quiet: The Power of Introverts in a World that Can’t Stop Talking
Susan Cain
Winners Take All
Anand Giridharadas
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Recommended Viewing

The Golden Circle
Simon Sinek
Where Good Ideas Come From
Steven Johnson
Your Body Language May Shape Who You Are
Amy Cuddy
Blind Man Spot
Seth Gardner
Why Good Leaders Make you Feel Safe
Simon Sinik
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