About Orly Zeewy, Brand Architect
Facilitator of Lightbulb Moments
Orly launched her consulting practice in 2002 to address the growing lack of brand clarity in the emerging digital age. Her build-a-brand process helps startup founders build the DNA of their brand and close the marketing gaps that get in the way of building brand awareness so they can scale their business in months instead of years.
Prior to starting her practice, Orly ran the award-winning Zeewy Design and Marketing Communications firm and directed comprehensive marketing programs for national clients such as CIGNA, Kraft Foods and Prince Tennis.
Respected Thought Leader
Orly has been a public speaker since 2007 and is a former lead speaker at Science Center. She has lectured at Wharton and taught emerging entrepreneurs at The Charles D. Close School of Entrepreneurship at Drexel University. In 2017, she was featured in the Business Section of The Inquirer with two of her former Drexel students. Her articles have been published in The Marketing Journal, SpeakersBase, Small Business Trends and Comcast Business Community. In 2016, Orly was featured on the Comcast business site in a podcast celebrating Woman Entrepreneurship Day.
Orly holds an MBA in Strategic Design from Kanbar College at Jefferson University and a Bachelor of Science from the Cincinnati College of Design, Architecture, Art and Planning (DAAP), one of the most prestigious design programs in the U.S.
Orly grew up in Lausanne, Switzerland and is bilingual in French and English. Her book, Ready, Launch, Brand: The Lean Marketing Guide for Startups will be published by Routledge in May, 2021.
Ready, Launch, Brand: The Lean Marketing Guide for Startups
“Think of a startup with all its moving parts as flying a plane, while you’re building it, booking passengers, marketing the airline, interviewing co-pilots, and serving coffee. In this book, Orly Zeewy navigates the turbulence, and provides a flight plan so you know when you’ve landed in the right airport.”
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